We're actually talking about my friend Gav. Well, not Gav per se, but the site that he set up so people could Bitch about stuff. It's an anonymous, free blog. He was thinking it was a place for people to just let off some steam, bitch about their boss, their job, etc.
It's turned out much darker than that. Some of the entries are truly disturbing. It's fascinating how the oddest little experiments on the Web can lead to such unexpected results.